Client Assigned Project

Summary of Plot

A fly on the move evades the dreaded fly swatter only to be crushed by a can of insect repellent.

Character Ideas

I have been thinking about different possibilities of characters that could fit the role with regards to location and also the purpose of the advert.

Housewife
Maid / Butler
Safari
Mr Muscle type character

With much thought I believe that the best character for this advert is a housewife. I think that the product would sell best if the advert was aimed towards housewife/mother’s.

Character Profile / Actress

I believe the character would be white, middle aged, well dressed of medium build.

I have been putting some thought into finding an actress that would fit the profile. I am going to contact local dramatics groups and put up notices in the Broadway theatre. I’ll then hold some auditions in the 3rd/4th week and then start filming during the end of the 3rd week or the beginning of the 4th.

Another option is recruiting an actress from my hometown in Yorkshire. I have had links with the dramatics groups there, and can think of a couple of actresses that would fit the role.

Location

I’m going to look for a family home and aim to use one with a large kitchen area or conservatory.

An advantage of recruiting an actress from Yorkshire is that I could us my own house as a location. The room I would use is big enough to get appropriate lighting set up and enough space for the camera operator to move around.

Script

The fly is moving flying around the room, twisting and turning moving from one side of the room to the other. The housewife steps into view holding a fly swatter. She swings the fly swatter around the room aiming for the fly, this happens two or three times but the fly is to quick and misses almost certain death.

The fly then lands onto a surface and is suddenly crushed by a can of insect repellent. The screen then goes black all except the insect repellent and the slogan which is in white (to be decided).


Ok so i've been planning away and thinking about who, what, where etc.....but after my tutorial session this morning and seeing how much matt had put into his treatment especially with his casting and location work. I felt as if i'd already began to let myself down.


I also forgot about my crew, and how i'll need 3-4 people within that crew to make it a "polished product" like we've discussed in the tutorials.


I have now applied and put an advertisement up on www.starnow.com which is a casting website for various different productions etc.....I am hoping that from this i'll be able to find myself a suitable actress for the production.


As for location's. I'm completely stumped. If I am going to use a crew i'm going to have to find a nottingham location and a nottingham actress, as most people don't hve the time to spend 2 days out of the city as they all have their own work to be concentrating on! I'm going to totally rethink my actor/location situation and i have also strted to think about changing the plot of the advert completely.

AAARRRRRRRRRRRRRRRRRRRRGGGGGGGGGGGGGGGHHHHHHHHHHHHHHHHH!!!!!!

3rd WEEK BLOODY STRESS!!!!