Alastair McElhoney
Curriculum Vitae
78 Sneinton Boulevard
Sneinton
Nottingham
NG2 4FE
07912483025
alastair_mcelhoney@hotmail.com
alimacjournal.blogspot.com
Full Clean Driving Licence of 6 Years
Personal Profile
Alastair McElhoney has experience within the media environment. He has worked as a self-employed cameraperson, director, researcher and producer. He has excellent communication skills and understands the importance of communication and teamwork. He also works as an installation artist, performer and mentor.
He is also involved with artist exhibitors. Curating an exhibition earlier this year at Broadway Media Centre, Nottingham.
Education
2004 – 2008
School of Art, The Nottingham Trent University
BA Multimedia
Expected Degree Class: 2:1
1993 – 2003
Northallerton College
2 A Levels – AVCE Information Communication Technology (B,C)
1 AS Level – Media Studies (B)
11 GCSE’s – Including a B in Mathematics, English Language and English Literature.
Professional Experience
2006 – 2007: Dealmaker Studios – Primary Camera Operator, Team Leader and Lead Editor
2008: Curator of Eclectic Arts Exhibition, Broadway Media Centre.
2008: Design and collation of print materials for Multimedia Most Wanted Degree Show Catalogue.
Documentaries
2005 – “Coping With Alcoholism”. 90 Second Short.
2006 – “Deal of No Deal”. 4 Minute Short
Short Films
2006 – “We are Now LOCAL” – 4 Minute Short
2007 – “Holding Pattern” – 4 Minute Short
2007 – “Back to Binary” – 90 Second Short (Animation)
Advertising and Corporate Identity
2007/2008 – “Godfrey Pearson Limited”
Wed Video Advertisements
Radio Advertisements
Corporate Identity. Including:
Logo
Correspondence
Colour Scheme
Font Set
Technical Ability
A complete understanding of the following:
Final Cut Pro 6 HD
DVD Studio Pro 4
Soundtrack Pro 2
Adobe CS Suite Including Photoshop, InDesign and Illustrator
Microsoft Office Package
Hi Definition and DV Camera
Lighting
Sound Recording
Chroma Key Green Screen
Other Interests
Mountain Climbing, Walking, Swimming, Scuba Diving, Cooking – Healthy and Oriental Foods. Reading, Film and Television.
Tuesday, June 03, 2008
Artefact 6 - Evaluation
In the previous artefact I began testing the effectiveness of the different forms and mediums used within teaching and education. For my final artefact I decided to produce a similar style PowerPoint presentation that did the following; teach the student about a selection of topic’s, question the student and then give feedback to them as they are answering the questions. They were then asked to answer some questions concerning the effectiveness of the different methods of learning delivered.
I used video, still imagery, written text, web links and extra links to slide’s containing hints to help aid the student in answering the questions. Also I attempted to produce a marking system within the PowerPoint slides but was unable to find or develop a macro that would support this function.
With all these different methods of learning combined with feedback given to the student as they answer questions I was able to use all aspects of my practical research to further attempt to answer the question at hand.
The test subjects all agreed during a group discussion that, combining not only the video and written methods but also using the other mentioned methods above, was beneficial to completing the task at hand. It was also said that the use of feedback during the session was really helpful. I produced slides so if the user was incorrect in answering the question, it would tell them so but also offering encouragement through giving the student another try at answering correctly or the option in some case’s for a hint.
I find that this final artefact has helped me tremendously in bringing all of my written, read and practical based research together. I believe now that I am fully able to produce and present my conclusions.
I used video, still imagery, written text, web links and extra links to slide’s containing hints to help aid the student in answering the questions. Also I attempted to produce a marking system within the PowerPoint slides but was unable to find or develop a macro that would support this function.
With all these different methods of learning combined with feedback given to the student as they answer questions I was able to use all aspects of my practical research to further attempt to answer the question at hand.
The test subjects all agreed during a group discussion that, combining not only the video and written methods but also using the other mentioned methods above, was beneficial to completing the task at hand. It was also said that the use of feedback during the session was really helpful. I produced slides so if the user was incorrect in answering the question, it would tell them so but also offering encouragement through giving the student another try at answering correctly or the option in some case’s for a hint.
I find that this final artefact has helped me tremendously in bringing all of my written, read and practical based research together. I believe now that I am fully able to produce and present my conclusions.
Artefact 5 - Effectivness Questions
Effectiveness Questions
Please Circle One Answer From Each Question
1. How effective did you find the written text towards teaching you about the Beijing Games?
(1 – Not Very effective, 5 - Very Effective)
1 2 3 4 5
RESULTS
0 0 1 3 1
2. How effective did you find the images and written description combined towards teaching you about the Beijing Games?
(1 – Not Very effective, 5 - Very Effective)
1 2 3 4 5
RESULTS
0 0 2 1 2
3. How effective did you find the Video link towards teaching you about the Beijing Games?
(1 – Not Very effective, 5 - Very Effective)
1 2 3 4 5
RESULTS
0 0 0 3 2
4. How effective did you find the Audio link towards teaching you about the Beijing Games?
(1 – Not Very effective, 5 - Very Effective)
1 2 3 4 5
RESULTS
0 2 2 1 0
5. How effective did you find the web link provided towards teaching you about the Beijing Games?
(1 – Not Very effective, 5 - Very Effective)
1 2 3 4 5
RESULTS
0 1 1 1 2
6. If you had the choice of two methods of learning to use what would they be?
Please Circle Two From The List Below
Video on Subject 3
Audio on Subject 1
Written Document on Subject 4
Verbal Instruction 1
Web Based Learning 1
7. Was the PowerPoint lesson and written questions enjoyable/useful/any good?
Yes 5 No 0
8. Would the whole process be better if it was all in one package? Ie: Teach, Questions, Feedback etc
Yes 5 No 0
9. For harder questions including both open and closed questions would it be helpful if the PowerPoint lesson contained “Hint” links that would navigate to either other slides in the presentation or external pages either on the web or on the computer?
Yes 5 No 0
Please Circle One Answer From Each Question
1. How effective did you find the written text towards teaching you about the Beijing Games?
(1 – Not Very effective, 5 - Very Effective)
1 2 3 4 5
RESULTS
0 0 1 3 1
2. How effective did you find the images and written description combined towards teaching you about the Beijing Games?
(1 – Not Very effective, 5 - Very Effective)
1 2 3 4 5
RESULTS
0 0 2 1 2
3. How effective did you find the Video link towards teaching you about the Beijing Games?
(1 – Not Very effective, 5 - Very Effective)
1 2 3 4 5
RESULTS
0 0 0 3 2
4. How effective did you find the Audio link towards teaching you about the Beijing Games?
(1 – Not Very effective, 5 - Very Effective)
1 2 3 4 5
RESULTS
0 2 2 1 0
5. How effective did you find the web link provided towards teaching you about the Beijing Games?
(1 – Not Very effective, 5 - Very Effective)
1 2 3 4 5
RESULTS
0 1 1 1 2
6. If you had the choice of two methods of learning to use what would they be?
Please Circle Two From The List Below
Video on Subject 3
Audio on Subject 1
Written Document on Subject 4
Verbal Instruction 1
Web Based Learning 1
7. Was the PowerPoint lesson and written questions enjoyable/useful/any good?
Yes 5 No 0
8. Would the whole process be better if it was all in one package? Ie: Teach, Questions, Feedback etc
Yes 5 No 0
9. For harder questions including both open and closed questions would it be helpful if the PowerPoint lesson contained “Hint” links that would navigate to either other slides in the presentation or external pages either on the web or on the computer?
Yes 5 No 0
Artefact 5 - Evaluation
After producing a series of artefacts that were based on different methods of instruction such as the form’s that they were delivered and the mediums they were delivered on I wanted to move onto the effectiveness of these different methods.
I produced a series of PowerPoint slides that taught the users about the Olympics being held in China through different mediums such as video, text, audio, still images and web links.
Once they had digested the information I had given them, I asked them to answer some questions about the topic they had just learnt about. This method of testing was in the form of a written test containing closed multiple-choice questions. I then marked the papers to see how well they had digested the information I had given them.
I decided that I also needed to produce a questionnaire for the users to answer concerning the effectiveness of the methods and the information that they were given.
The results I gained from this were that the written and video instruction together was most effective. Written documents alongside the newer methods of teaching such as video clips and online presence helped tremendously towards teaching and learning. It was also decided that any visual forms of learning such as the images and video that were used were more effective as it put associations in their minds, which essentially allowed them to remember the information they were being given (ie: the V shaped supports on the velodrome symbolising victory).
As mentioned in previous artefacts the results were very wide spread as some of the test subjects believed that it all depended on how you best learn and take in information. All the participants agreed that the option of having a written document alongside other forms of learning had its uses but the other mediums were preferred as that was what they were now used to.
I am now going to produce a similar artefact except this time it would contain items such as feedback, hint pages and a PowerPoint test instead of the printed test paper.
I produced a series of PowerPoint slides that taught the users about the Olympics being held in China through different mediums such as video, text, audio, still images and web links.
Once they had digested the information I had given them, I asked them to answer some questions about the topic they had just learnt about. This method of testing was in the form of a written test containing closed multiple-choice questions. I then marked the papers to see how well they had digested the information I had given them.
I decided that I also needed to produce a questionnaire for the users to answer concerning the effectiveness of the methods and the information that they were given.
The results I gained from this were that the written and video instruction together was most effective. Written documents alongside the newer methods of teaching such as video clips and online presence helped tremendously towards teaching and learning. It was also decided that any visual forms of learning such as the images and video that were used were more effective as it put associations in their minds, which essentially allowed them to remember the information they were being given (ie: the V shaped supports on the velodrome symbolising victory).
As mentioned in previous artefacts the results were very wide spread as some of the test subjects believed that it all depended on how you best learn and take in information. All the participants agreed that the option of having a written document alongside other forms of learning had its uses but the other mediums were preferred as that was what they were now used to.
I am now going to produce a similar artefact except this time it would contain items such as feedback, hint pages and a PowerPoint test instead of the printed test paper.
Artefact 4 - Evaluation
My main concerns after gathering my results from the third artefact was that the mediums used were restricting the users learning. The videos were not of the highest quality and sometimes could not be fully recognised this I believe was because of the formats that they were in. I think that if they were better quality that the learning experience would be better and the medium would be more successful as a learning tool.
So I decided to use the same mediums again but alter the tutorials so instead of using video tutorials, I would just use still images with a voice over. Through this I would be able to include higher quality images and with the added voice over. The mediums I believe would then become suitable for learning.
I produced the tutorial then asked a group of 4 people all with different levels of knowledge concerning video editing to look at not only this new tutorial but also all the tutorials and mediums I had used previously.
There was mixed debate on what was believed to be the best medium used for instruction and also the best format (.avi, .mp4, .pda etc….). But we all decided that the video tutorials via the Internet were really useful as were the pod casts I produced. In all cases all of the mediums or formats were useful and successful when accompanied with a written guide sheet.
In the previous artefact evaluation I mentioned that the advanced users were more technologically aware and because of this it aided in their learning when learning via the smaller mediums. After the discussion and use of all the different mediums and formats the subjects believed that it didn’t matter how aware the user was of the technology they were using. It was more to do with the quality of the tutorials and mediums used for teaching.
The following 2 artefacts now are going to specifically look at the effectiveness of the artefacts.
So I decided to use the same mediums again but alter the tutorials so instead of using video tutorials, I would just use still images with a voice over. Through this I would be able to include higher quality images and with the added voice over. The mediums I believe would then become suitable for learning.
I produced the tutorial then asked a group of 4 people all with different levels of knowledge concerning video editing to look at not only this new tutorial but also all the tutorials and mediums I had used previously.
There was mixed debate on what was believed to be the best medium used for instruction and also the best format (.avi, .mp4, .pda etc….). But we all decided that the video tutorials via the Internet were really useful as were the pod casts I produced. In all cases all of the mediums or formats were useful and successful when accompanied with a written guide sheet.
In the previous artefact evaluation I mentioned that the advanced users were more technologically aware and because of this it aided in their learning when learning via the smaller mediums. After the discussion and use of all the different mediums and formats the subjects believed that it didn’t matter how aware the user was of the technology they were using. It was more to do with the quality of the tutorials and mediums used for teaching.
The following 2 artefacts now are going to specifically look at the effectiveness of the artefacts.
Artefact 3 - Evaluation
For my third artefact I produce video tutorials that would be accessed and used through other known mediums. I had already used video tutorials in an educational setting that were used via a desktop computer. I wanted to produce tutorials for more advanced users that they could use via a handheld device such as an iPod or PDA.
I produced the previous tutorials with a view for them to instruct at the beginner level. These tutorials will be instructing users who have had previous experience with regards to video editing therefore instead of using iMovie I used Final Cut Pro. However I also converted the tutorials from the previous artefact into the formats described below. They were then used on 3 of the 12 previous ‘students’ to see what their opinions were regarding the smaller mediums.
The tutorial for use with Final Cut Pro was produced and I then converted into MP4, AVI and PDA formats. The MP4 version was for use through a classic iPod, the AVI version was loaded onto YouTube for use via the iTouch and the PDA version was loaded onto a HP iPAQ.
Much like the previous artefact I asked 3 people each individually to pick an envelope each containing a different medium. I asked them then to take their chosen medium away then come back 1 hour later to complete the task where I would be able to monitor their progress and ask them questions afterwards.
I asked a further 3 people to do the same except this time I asked them to do the task there and then. I did this for both beginner and advanced levels of knowledge.
With regards to the beginner’s using both sets of mediums they believed that the original methods (Verbal, Written, Video and Audio) were easier to use and more efficient than the mediums used for this artefact. These were also similar conclusions taken from the advanced user’s feedback. However the people who had more knowledge of video editing were also in a sense more technologically aware than the people who had no previous experience of editing and their opinion was that these new mediums were almost just as effective. The only difference was the resolution and size of the video produced minor annoyances.
I produced the previous tutorials with a view for them to instruct at the beginner level. These tutorials will be instructing users who have had previous experience with regards to video editing therefore instead of using iMovie I used Final Cut Pro. However I also converted the tutorials from the previous artefact into the formats described below. They were then used on 3 of the 12 previous ‘students’ to see what their opinions were regarding the smaller mediums.
The tutorial for use with Final Cut Pro was produced and I then converted into MP4, AVI and PDA formats. The MP4 version was for use through a classic iPod, the AVI version was loaded onto YouTube for use via the iTouch and the PDA version was loaded onto a HP iPAQ.
Much like the previous artefact I asked 3 people each individually to pick an envelope each containing a different medium. I asked them then to take their chosen medium away then come back 1 hour later to complete the task where I would be able to monitor their progress and ask them questions afterwards.
I asked a further 3 people to do the same except this time I asked them to do the task there and then. I did this for both beginner and advanced levels of knowledge.
With regards to the beginner’s using both sets of mediums they believed that the original methods (Verbal, Written, Video and Audio) were easier to use and more efficient than the mediums used for this artefact. These were also similar conclusions taken from the advanced user’s feedback. However the people who had more knowledge of video editing were also in a sense more technologically aware than the people who had no previous experience of editing and their opinion was that these new mediums were almost just as effective. The only difference was the resolution and size of the video produced minor annoyances.
Artefact 2 - Evaluation
This artefact was very helpful in getting much ground covered when it came to answering the question at hand. The practical element of the artefact allowed me to use different mediums to complete the same task.
I asked 12 people to aid me in this experiment. I wanted each of them to complete a task taught via different mediums, each resulting in the same finished product.
The task was to take 4 video clips and edit them together with transitions and titles concluding with the export of the finished film.
The different methods of instruction were as follows:
• Verbal Instruction – I instructed the test subjects verbally how to complete the task. I was also there to aid them in the completion of the task if at any point they required my help.
• Written Instruction – I gave the test subjects a step by step written document outlining everything that the test subject needed to do. I also included some screen shots.
• Video Tutorial – I produced a video tutorial with no audio instruction. This visually showed the test subject how to complete the task. They had the option of replaying the video clips if at any point they were moving to fast.
• Audio Instruction – I produced a series of audio clips, which allowed the user to have similar instruction as the verbal instruction but this time with no visual aid or help.
I asked 4 people each individually to pick an envelope each containing a different medium. I asked them to take the form of instruction away with them and come back 2 days later to complete the task where I would be able to monitor their progress and ask them questions afterwards.
I asked a further 4 people to do the same except this time I asked them to do the task there and then.
The remaining 4 people were asked to complete the task twice but using 2 different mediums to aid them in the completion of the task.
After my test subjects had completed the task the results I gathered were concerning the time taken to complete the task at hand and also the users comments which were concerning the difficulty levels, their interaction with each other such as discussions had outlining what they believed to be the better medium, any problems that occurred and the individuals preferred method.
The results were very wide spread as some of the test subjects believed that it all depended on how you best learn and take in information. Which was great as this a big part of my question. All the participants agreed that the written document had it’s uses but the other mediums were preferred as that was what they were now used to.
I asked 12 people to aid me in this experiment. I wanted each of them to complete a task taught via different mediums, each resulting in the same finished product.
The task was to take 4 video clips and edit them together with transitions and titles concluding with the export of the finished film.
The different methods of instruction were as follows:
• Verbal Instruction – I instructed the test subjects verbally how to complete the task. I was also there to aid them in the completion of the task if at any point they required my help.
• Written Instruction – I gave the test subjects a step by step written document outlining everything that the test subject needed to do. I also included some screen shots.
• Video Tutorial – I produced a video tutorial with no audio instruction. This visually showed the test subject how to complete the task. They had the option of replaying the video clips if at any point they were moving to fast.
• Audio Instruction – I produced a series of audio clips, which allowed the user to have similar instruction as the verbal instruction but this time with no visual aid or help.
I asked 4 people each individually to pick an envelope each containing a different medium. I asked them to take the form of instruction away with them and come back 2 days later to complete the task where I would be able to monitor their progress and ask them questions afterwards.
I asked a further 4 people to do the same except this time I asked them to do the task there and then.
The remaining 4 people were asked to complete the task twice but using 2 different mediums to aid them in the completion of the task.
After my test subjects had completed the task the results I gathered were concerning the time taken to complete the task at hand and also the users comments which were concerning the difficulty levels, their interaction with each other such as discussions had outlining what they believed to be the better medium, any problems that occurred and the individuals preferred method.
The results were very wide spread as some of the test subjects believed that it all depended on how you best learn and take in information. Which was great as this a big part of my question. All the participants agreed that the written document had it’s uses but the other mediums were preferred as that was what they were now used to.
Sunday, January 20, 2008
Artifact 1 - Questionnaire
The effect of technology towards learning and education
I am currently carrying out research into the effect of multimedia technology within education, past, present and future. With a view to understand whether it has had a positive effect on learning and if it increases to do so with the advances of technology.
Section 1 – About You
The following information gathered in this questionnaire will be used only for research within a Multimedia BA degree environment.
Age (Please Tick)
15 – 19
20 – 29
30 – 39
40 – 49
50 – 59
60 +
Sex (Please Tick)
Male
Female
Profession (Please Tick)
Accountancy
Armed Forces
Art & Culture
Banking
Building (Construction and Engineering)
Care Assistant (Social Work)
Catering
Civil Service
Dentistry
Education (Teaching)
Electrician
Fashion
Health Service (Medicine)
Human Resources
Information technology (Computers and IT)
Internet (New Media)
Journalism
Languages
Law
Leisure (Sport and Leisure)
Management
Marketing
Museum and Heritage
Nutrition
Occupational Therapy
Photography
Police Force
Public Relations
Retail
Sales and Marketing
Self Employed
Tourism
TV Film and Music
Utilities
Youth Work
Other
Salary (Please Tick)
£0 - £5000
£5000 - £10000
£10000 - £20000
£20000 - £30000
£30000 - £40000
£40000 - £50000
£50000 - £60000
£60000 - £70000
£70000 - £80000
£80000 +
Section 2 – Technology
Technology and Media based technology are being produced and reproduced at an expediential rate. Newer, fast, sexier, easier, more advanced versions of the basics already in place are being put on the market everyday.
The World Wide Web has over 11.5 billion web pages in the publicly indexable web as of the end of Jan 2005.
A YouGov poll in 2006 stated that 51% of 10yr old’s and 70% of 11yr olds own a mobile phone. That’s 648,300 children aged 10 and 11 that own a mobile phone.
Which of these items do you use on a daily basis? (Please Tick)
Mobile Phone
Paging Device
MP3 Player (iPod)
Games Console
Handheld Gaming Device
Personal Computer
Laptop
Internet
Graphics Tablet
PDA
Which of these items do you own? (Please Tick)
Mobile Phone
Paging Device
MP3 Player (iPod)
Games Console
Handheld Gaming Device
Personal Computer
Laptop
Internet
Graphics Tablet
PDA
On a scale of 1 – 10, 1 being the least amount of time and 10 being the most amount of time, do you use these items? (Please circle)
Mobile Phone
1 2 3 4 5 6 7 8 9 10
Paging Device
1 2 3 4 5 6 7 8 9 10
MP3 Player (iPod)
1 2 3 4 5 6 7 8 9 10
Games Console
1 2 3 4 5 6 7 8 9 10
Handheld Gaming Device
1 2 3 4 5 6 7 8 9 10
Personal Computer
1 2 3 4 5 6 7 8 9 10
Laptop
1 2 3 4 5 6 7 8 9 10
Internet
1 2 3 4 5 6 7 8 9 10
Graphics Tablet
1 2 3 4 5 6 7 8 9 10
PDA
1 2 3 4 5 6 7 8 9 10
Section 3 – Internet
The Internet is an international computer network providing email and information from computers in educational institutions, government agencies, and industry, accessible to the general public via modem links.
Since the public were able to gain access to the Internet the economics of the world changed. More people are now able to do so many different things that usually they would have to pay to be done; themselves.
Do you have a computer at home connected to the Internet?
Yes No
If yes what is the Internet connection type? (Please Tick)
Dial-up
ADSL
Cable
Do you have wireless capability?
Yes No
What do you use your Internet connection for?
Email
Research (ie: Google)
Downloading
Music
Film
Documents
Photos
Networking (Ie: Facebook or MySpace)
Internet Shopping
Video Conferencing
Education
Edutainment
Section 4 – Mobile Technology
With wireless capabilities available in many different forms of mobile technology you can now access the Internet anywhere without the use of a computer or laptop assuming that there is a wireless network in the area.
Do you use any of the following on the Internet? If yes how often do you use that item for that purpose? 1 = Everyday, 2 = Every other day, 3 = Every week, 4 = Every couple of weeks and 5 = Every now an again.
Mobile Phone
1 2 3 4 5
ipod
1 2 3 4 5
Hand-held Gaming Device (ie: PSP)
1 2 3 4 5
PDA
1 2 3 4 5
Do you find that as you are able to now access the internet more on the move that you a relying less on actual contact with people with regards to such things as services or support? For instance, online banking?
Yes No
Section 5 – Education, Learning Styles and Usages
Education is a very important part of today’s society, using education as a tool to better ourselves. Many people associate education and learning with going to school, college and then university, however there are many different levels of learning and education.
For instance many people sit their driving tests every year. But the learning behind that is and can be done in many different ways. There’s a practical examination of which the learning is done through practical lessons for example, driving lessons, there is also the theory and aptitude tests of which can be learnt through many different mediums.
Internet, book’s, DVD’s and classroom instruction are just a selection of the different types of learning.
Do you educate yourself or others in any of the following environments?
Home
Educational Institute
Work
Night Class
Other_______________________
If yes to any of the above, are there any modern tools such as computers or smart boards used in that particular environment?
Yes No
If you answered yes, what forms of technology do you use?
Are these tools helpful?
Yes No
Did you find these tools more effective than traditional methods?
Yes No
If yes, why?
Can you think of an instance in the past 12 months of where you have been taught or learnt something new, either a skill or knowledge based, where modern technology has aided in successfully educating you in a way that traditional methods would not? If yes, what?
I am currently carrying out research into the effect of multimedia technology within education, past, present and future. With a view to understand whether it has had a positive effect on learning and if it increases to do so with the advances of technology.
Section 1 – About You
The following information gathered in this questionnaire will be used only for research within a Multimedia BA degree environment.
Age (Please Tick)
15 – 19
20 – 29
30 – 39
40 – 49
50 – 59
60 +
Sex (Please Tick)
Male
Female
Profession (Please Tick)
Accountancy
Armed Forces
Art & Culture
Banking
Building (Construction and Engineering)
Care Assistant (Social Work)
Catering
Civil Service
Dentistry
Education (Teaching)
Electrician
Fashion
Health Service (Medicine)
Human Resources
Information technology (Computers and IT)
Internet (New Media)
Journalism
Languages
Law
Leisure (Sport and Leisure)
Management
Marketing
Museum and Heritage
Nutrition
Occupational Therapy
Photography
Police Force
Public Relations
Retail
Sales and Marketing
Self Employed
Tourism
TV Film and Music
Utilities
Youth Work
Other
Salary (Please Tick)
£0 - £5000
£5000 - £10000
£10000 - £20000
£20000 - £30000
£30000 - £40000
£40000 - £50000
£50000 - £60000
£60000 - £70000
£70000 - £80000
£80000 +
Section 2 – Technology
Technology and Media based technology are being produced and reproduced at an expediential rate. Newer, fast, sexier, easier, more advanced versions of the basics already in place are being put on the market everyday.
The World Wide Web has over 11.5 billion web pages in the publicly indexable web as of the end of Jan 2005.
A YouGov poll in 2006 stated that 51% of 10yr old’s and 70% of 11yr olds own a mobile phone. That’s 648,300 children aged 10 and 11 that own a mobile phone.
Which of these items do you use on a daily basis? (Please Tick)
Mobile Phone
Paging Device
MP3 Player (iPod)
Games Console
Handheld Gaming Device
Personal Computer
Laptop
Internet
Graphics Tablet
PDA
Which of these items do you own? (Please Tick)
Mobile Phone
Paging Device
MP3 Player (iPod)
Games Console
Handheld Gaming Device
Personal Computer
Laptop
Internet
Graphics Tablet
PDA
On a scale of 1 – 10, 1 being the least amount of time and 10 being the most amount of time, do you use these items? (Please circle)
Mobile Phone
1 2 3 4 5 6 7 8 9 10
Paging Device
1 2 3 4 5 6 7 8 9 10
MP3 Player (iPod)
1 2 3 4 5 6 7 8 9 10
Games Console
1 2 3 4 5 6 7 8 9 10
Handheld Gaming Device
1 2 3 4 5 6 7 8 9 10
Personal Computer
1 2 3 4 5 6 7 8 9 10
Laptop
1 2 3 4 5 6 7 8 9 10
Internet
1 2 3 4 5 6 7 8 9 10
Graphics Tablet
1 2 3 4 5 6 7 8 9 10
PDA
1 2 3 4 5 6 7 8 9 10
Section 3 – Internet
The Internet is an international computer network providing email and information from computers in educational institutions, government agencies, and industry, accessible to the general public via modem links.
Since the public were able to gain access to the Internet the economics of the world changed. More people are now able to do so many different things that usually they would have to pay to be done; themselves.
Do you have a computer at home connected to the Internet?
Yes No
If yes what is the Internet connection type? (Please Tick)
Dial-up
ADSL
Cable
Do you have wireless capability?
Yes No
What do you use your Internet connection for?
Research (ie: Google)
Downloading
Music
Film
Documents
Photos
Networking (Ie: Facebook or MySpace)
Internet Shopping
Video Conferencing
Education
Edutainment
Section 4 – Mobile Technology
With wireless capabilities available in many different forms of mobile technology you can now access the Internet anywhere without the use of a computer or laptop assuming that there is a wireless network in the area.
Do you use any of the following on the Internet? If yes how often do you use that item for that purpose? 1 = Everyday, 2 = Every other day, 3 = Every week, 4 = Every couple of weeks and 5 = Every now an again.
Mobile Phone
1 2 3 4 5
ipod
1 2 3 4 5
Hand-held Gaming Device (ie: PSP)
1 2 3 4 5
PDA
1 2 3 4 5
Do you find that as you are able to now access the internet more on the move that you a relying less on actual contact with people with regards to such things as services or support? For instance, online banking?
Yes No
Section 5 – Education, Learning Styles and Usages
Education is a very important part of today’s society, using education as a tool to better ourselves. Many people associate education and learning with going to school, college and then university, however there are many different levels of learning and education.
For instance many people sit their driving tests every year. But the learning behind that is and can be done in many different ways. There’s a practical examination of which the learning is done through practical lessons for example, driving lessons, there is also the theory and aptitude tests of which can be learnt through many different mediums.
Internet, book’s, DVD’s and classroom instruction are just a selection of the different types of learning.
Do you educate yourself or others in any of the following environments?
Home
Educational Institute
Work
Night Class
Other_______________________
If yes to any of the above, are there any modern tools such as computers or smart boards used in that particular environment?
Yes No
If you answered yes, what forms of technology do you use?
Are these tools helpful?
Yes No
Did you find these tools more effective than traditional methods?
Yes No
If yes, why?
Can you think of an instance in the past 12 months of where you have been taught or learnt something new, either a skill or knowledge based, where modern technology has aided in successfully educating you in a way that traditional methods would not? If yes, what?
The Kite Runner
Went to see The Kite Runner last week. I thought the film was very good, emotional and had my full attention. Some shocking scenes and 4 different languages spoken throughout makes it a must see. http://www.kiterunnermovie.com/ check it out.
PRP Artifact 2
For the second artifact I shall no longer be doing a secondary questionnaire anymore as I believe that I have got enough results to allow me to move on. So instead I am going to ask a group of students in pairs to complete the same task but each pair will be taught and instructed through different mediums. Such as Podcast, document, website, verbal etc. I will look at the time spent completing the task for each of the mediums and also ask the participants a series of questions to help try and answer the question at hand.
PRP 1st Artefact Evauation
I believe that this method of research is a very suitable way to begin answering the question of whether or not multimedia technology and technology as a whole has an affect on learning.
I believe that the results I gather will aid me in the construction of further artefacts of which I will use to aid me answering the question at hand.
After completing around 10 questionnaires I realised that the questionnaire I had developed had flaws.
• Section 1 contains questions concerning subject matter such as age and profession.
• Section 2 contains questions about technology, what technology people own use and how often they use it.
• Section 3 contains questions concerning the Internet.
• Section 4 contains questions about mobile technology and it’s uses.
• Section 5 contains questions about education, learning styles and usages. This is where I begin experiencing problems.
Wording of the questions, the point of which I’m trying to make, what it specifically is that I’m trying to find out were only some of the problems. I was unable to gain answers from all of my candidates for all the questions this was partly due to the catchment of the people I was talking to.
However I decided that I was able to still use the questionnaire and the results gained. The idea is that the results I gather will be used as a basis for a second questionnaire of which I will use alongside the original to better my understanding of the general publics thoughts, opinions and experiences with multimedia technology within education.
I collected 60 questionnaires worth of content. I have collated the results and displayed them in the form of bar charts. From these results I can see that a large percentage of people owned computers (80%) and the same amount of people had Internet on their machines at home. And 35% of those people used their Internet connected computers for educational purposes. Each person that said they used their computer and internet for educational purposes said they found them both helpful and more interestingly more effective than more traditional methods.
I believe that the results I gather will aid me in the construction of further artefacts of which I will use to aid me answering the question at hand.
After completing around 10 questionnaires I realised that the questionnaire I had developed had flaws.
• Section 1 contains questions concerning subject matter such as age and profession.
• Section 2 contains questions about technology, what technology people own use and how often they use it.
• Section 3 contains questions concerning the Internet.
• Section 4 contains questions about mobile technology and it’s uses.
• Section 5 contains questions about education, learning styles and usages. This is where I begin experiencing problems.
Wording of the questions, the point of which I’m trying to make, what it specifically is that I’m trying to find out were only some of the problems. I was unable to gain answers from all of my candidates for all the questions this was partly due to the catchment of the people I was talking to.
However I decided that I was able to still use the questionnaire and the results gained. The idea is that the results I gather will be used as a basis for a second questionnaire of which I will use alongside the original to better my understanding of the general publics thoughts, opinions and experiences with multimedia technology within education.
I collected 60 questionnaires worth of content. I have collated the results and displayed them in the form of bar charts. From these results I can see that a large percentage of people owned computers (80%) and the same amount of people had Internet on their machines at home. And 35% of those people used their Internet connected computers for educational purposes. Each person that said they used their computer and internet for educational purposes said they found them both helpful and more interestingly more effective than more traditional methods.
Monday, January 07, 2008
PRP - Literature Document
I eventually got this essay finished. I hated every moment of it. However I believe that I found suitable sources that were linked to my area of research. It's in, it's done and now I just need to concentrate on the work ahead in terms 2 and 3.
Client Live Project
TV Advert
Idea 1 - About Godfrey Pearson
Idea 2 - Services on offer
• Location
o Walking through the offices / reception / Harewood House grounds...Recce tba
o Plain White Background? CGI pop up’s of other short video clips within showing advisor/client appointments etc…Blue Screen?
• Actor
o David McElhoney MBA – Senior Advisor at GPL
o Smart
o Well Spoken
o Friendly Attitude
• Script
1. For this idea the script will mainly surround the identity of GPL. Who they are, what they offer and how it can be beneficial to the customer to use GPL. Script to be written.
2. There are specific services in the financial world at the moment that are relevant to current financial affairs. Such as inheritance tax, life assurance, home insurance and mortgages. These are the services that I shall highlight within the advert(s). Script to be written.
There are some issues within the services adverts. There are certain legalities that must be adhered to concerning the FSA.
Radio Advert
About Godfrey Pearson – This advert will be 30 seconds in length holding the style of selling the company as the right choice for the customer. Who they are, what they offer and how it can be beneficial to the customer to use GPL. Script to be written.
Idea 1 - About Godfrey Pearson
Idea 2 - Services on offer
• Location
o Walking through the offices / reception / Harewood House grounds...Recce tba
o Plain White Background? CGI pop up’s of other short video clips within showing advisor/client appointments etc…Blue Screen?
• Actor
o David McElhoney MBA – Senior Advisor at GPL
o Smart
o Well Spoken
o Friendly Attitude
• Script
1. For this idea the script will mainly surround the identity of GPL. Who they are, what they offer and how it can be beneficial to the customer to use GPL. Script to be written.
2. There are specific services in the financial world at the moment that are relevant to current financial affairs. Such as inheritance tax, life assurance, home insurance and mortgages. These are the services that I shall highlight within the advert(s). Script to be written.
There are some issues within the services adverts. There are certain legalities that must be adhered to concerning the FSA.
Radio Advert
About Godfrey Pearson – This advert will be 30 seconds in length holding the style of selling the company as the right choice for the customer. Who they are, what they offer and how it can be beneficial to the customer to use GPL. Script to be written.
Client Live Project - Multimedia Package
Within the Multimedia Package I would like to produce television advert(s) selling Godfrey Pearson’s products and services to anymore who requires financial advise.
I would also like to produce a radio advert with similar aspects of the television advert. With a view to be broadcast on local radio stations in Yorkshire and possibly further a field.
A Website containing details of all services and products, staff, legal jargon tables and online help forms which are submitted and them replied via a phone call of by the internet by a member of the advisors team in the company.
Within the website I would also like to produce a series of small video clips suitable for internet steaming. The content of these videos would be descriptions of services and products.
As part of this multimedia package I would also create a new identity for the company. Of which I would create new logo’s; animated and still, letter heads, business cards etc…
Company Information
Godfrey Pearson Limited has its Head Office in Leeds, with Branch Offices in London, Newcastle and Edinburgh. The company has created a service founded on integrity and expertise to provide clients with the complete financial solutions to meet their personal needs. By utilising professional financial planning and drawing on specialist knowledge within the organisation, they endeavour to identify all the options available to suit a client's needs, allowing the client to then decide upon the course of action best suited to their circumstances.
Godfrey Pearson Limited will provide independent financial advice on Mortgages, Pre and Post Retirement Planning, Stakeholder Pensions, Savings and Investments, Life Insurance, Income Protection, Ethical Investment Opportunities, University Fees Planning, Critical Illness Cover and Inheritance Tax Planning.
Services Available
Our services include a review of your existing arrangements:
When was the last time your pensions, savings and life assurance plans were reviewed? As your personal circumstances change, there may well be a need to update your current plans in order to establish adequate provision for the future.
Milestones in life
There are so many issues to consider when planning one's financial future, so here are a few 'milestones in life' to assist you.
Birth - starting school, university or college - starting work - change of job - first home - getting married - starting a family - moving house - change of location - redundancy - starting your own business - unexpected windfall - divorce - illness - retirement - death
With personal circumstances changing from time to time it is important to undertake a review of your financial position to accommodate all of your needs.
Pension planning
Personal Pensions, Company Pension Schemes, Stakeholder Pensions schemes, Self Administered Pension Schemes, Unlocking/Transferring Deferred Pension Benefits and Additional Voluntary Contributions (AVCs).
Investment planning & management
Investing for growth and/or income through Unit Trusts, Bonds, Offshore Funds and Stocks and Shares.
Household insurance
We shall be pleased to assist you with all of your general insurance needs, and to help you consider the areas for which you may require cover. Please see the 'general' section of our site.
Mortgages
For Residential and Commercial purposes, we have up to date information and access to a wide range of Building Societies, Banks and Central Lenders' schemes from which we can draw to suit individual circumstances.
Life assurance
Family Protection, Mortgage/Loan Protection and Business Protection.
Income protection
Replacement Income in the event of Sickness, Accident and Disability.
Critical illness protection
Provides a Cash Lump Sum on diagnosis of a serious illness such as heart attack, stroke, cancer, etc. or total disability.
Business & keyperson protection
To protect a business from the effects of losing a Key Director or Key Employee through death or illness.
Savings plans
Various schemes to plan for future requirements such as children's education, wedding expenses, 18th or 21st birthday present, deposit on a first home or any other purpose.
Annuities
Capital investment to purchase a guaranteed income.
(http://www.godfreypearson.com/site/services.php)
Multimedia Package
For GPL I shall be producing a Multimedia Package. Within this package the following elements will be revised and produced:
• Website
o Products
o Services
o Legalities
• Data Prodtection
• Financial Services Authority (FSA)
• Rules and regualtions
o Contacts
o Online Forms
• Request for appointment
• Request for phone call
o Who’s who of the company
o Video
• Short videos explaining:
• Services
• Products
• Help available
• Terminology / Jargon
o Animations?
o What if tables?
• Identity
o Logo
o Corrospondance
• Letterheads
• Business Cards
• Car Stickers
o Animated features
o Ident GPL TV (Televisions in foyer)
o Newsletter Layout
• TV Advert
o 2/3 TV Adverts
o Varying in length (25-60 seconds)
o About us advert
o Services Available
o New Year Offers
• Radio Advert
o To be played on local radio
o About us – Contact us
I would also like to produce a radio advert with similar aspects of the television advert. With a view to be broadcast on local radio stations in Yorkshire and possibly further a field.
A Website containing details of all services and products, staff, legal jargon tables and online help forms which are submitted and them replied via a phone call of by the internet by a member of the advisors team in the company.
Within the website I would also like to produce a series of small video clips suitable for internet steaming. The content of these videos would be descriptions of services and products.
As part of this multimedia package I would also create a new identity for the company. Of which I would create new logo’s; animated and still, letter heads, business cards etc…
Company Information
Godfrey Pearson Limited has its Head Office in Leeds, with Branch Offices in London, Newcastle and Edinburgh. The company has created a service founded on integrity and expertise to provide clients with the complete financial solutions to meet their personal needs. By utilising professional financial planning and drawing on specialist knowledge within the organisation, they endeavour to identify all the options available to suit a client's needs, allowing the client to then decide upon the course of action best suited to their circumstances.
Godfrey Pearson Limited will provide independent financial advice on Mortgages, Pre and Post Retirement Planning, Stakeholder Pensions, Savings and Investments, Life Insurance, Income Protection, Ethical Investment Opportunities, University Fees Planning, Critical Illness Cover and Inheritance Tax Planning.
Services Available
Our services include a review of your existing arrangements:
When was the last time your pensions, savings and life assurance plans were reviewed? As your personal circumstances change, there may well be a need to update your current plans in order to establish adequate provision for the future.
Milestones in life
There are so many issues to consider when planning one's financial future, so here are a few 'milestones in life' to assist you.
Birth - starting school, university or college - starting work - change of job - first home - getting married - starting a family - moving house - change of location - redundancy - starting your own business - unexpected windfall - divorce - illness - retirement - death
With personal circumstances changing from time to time it is important to undertake a review of your financial position to accommodate all of your needs.
Pension planning
Personal Pensions, Company Pension Schemes, Stakeholder Pensions schemes, Self Administered Pension Schemes, Unlocking/Transferring Deferred Pension Benefits and Additional Voluntary Contributions (AVCs).
Investment planning & management
Investing for growth and/or income through Unit Trusts, Bonds, Offshore Funds and Stocks and Shares.
Household insurance
We shall be pleased to assist you with all of your general insurance needs, and to help you consider the areas for which you may require cover. Please see the 'general' section of our site.
Mortgages
For Residential and Commercial purposes, we have up to date information and access to a wide range of Building Societies, Banks and Central Lenders' schemes from which we can draw to suit individual circumstances.
Life assurance
Family Protection, Mortgage/Loan Protection and Business Protection.
Income protection
Replacement Income in the event of Sickness, Accident and Disability.
Critical illness protection
Provides a Cash Lump Sum on diagnosis of a serious illness such as heart attack, stroke, cancer, etc. or total disability.
Business & keyperson protection
To protect a business from the effects of losing a Key Director or Key Employee through death or illness.
Savings plans
Various schemes to plan for future requirements such as children's education, wedding expenses, 18th or 21st birthday present, deposit on a first home or any other purpose.
Annuities
Capital investment to purchase a guaranteed income.
(http://www.godfreypearson.com/site/services.php)
Multimedia Package
For GPL I shall be producing a Multimedia Package. Within this package the following elements will be revised and produced:
• Website
o Products
o Services
o Legalities
• Data Prodtection
• Financial Services Authority (FSA)
• Rules and regualtions
o Contacts
o Online Forms
• Request for appointment
• Request for phone call
o Who’s who of the company
o Video
• Short videos explaining:
• Services
• Products
• Help available
• Terminology / Jargon
o Animations?
o What if tables?
• Identity
o Logo
o Corrospondance
• Letterheads
• Business Cards
• Car Stickers
o Animated features
o Ident GPL TV (Televisions in foyer)
o Newsletter Layout
• TV Advert
o 2/3 TV Adverts
o Varying in length (25-60 seconds)
o About us advert
o Services Available
o New Year Offers
• Radio Advert
o To be played on local radio
o About us – Contact us
Client Assigned Project
This project was that of a successful one. I shot the advert in one whole day with a view to have another day set aside incase of any shots that require a re-shoot. The Location I used in the end was a penthouse flat in Nottingham, it had full length windows on the 2 longest sides of the room which helped with the lighting. A clear day allowed me to use minimal lighting.
I also used an actress hired from www.starnow.com. Its a website from which you can place up advertisements for auditions available or advertise yourself as an actor. She was really helpful during filming as she had already done many professional shoots and worked in a professional environment in the past. She gave me advice on some lighting aspects, shot ideas and continuity within each shot.
When I came to capturing the footage for editing, I was happy with most of the shots taken. With that I no longer need the extra day of filming.
However I went through some export issues as I filmed in HD and used Final Cut for my editing. I was unable to find a suitable compression rate that gave the required output for hand in. My hand in disk contained 6 different video files. Each with different compressions. The best video compression meant that it wasn't an .avi file but I believed that it was the one that looked the best.
All in all a fun project to work on, I enjoyed the set 6 week time to complete the project, however I did feel that maybe a similar project should be introduced into the 2nd year to allow the students to prepare more for what lies ahead in the final year.
I also used an actress hired from www.starnow.com. Its a website from which you can place up advertisements for auditions available or advertise yourself as an actor. She was really helpful during filming as she had already done many professional shoots and worked in a professional environment in the past. She gave me advice on some lighting aspects, shot ideas and continuity within each shot.
When I came to capturing the footage for editing, I was happy with most of the shots taken. With that I no longer need the extra day of filming.
However I went through some export issues as I filmed in HD and used Final Cut for my editing. I was unable to find a suitable compression rate that gave the required output for hand in. My hand in disk contained 6 different video files. Each with different compressions. The best video compression meant that it wasn't an .avi file but I believed that it was the one that looked the best.
All in all a fun project to work on, I enjoyed the set 6 week time to complete the project, however I did feel that maybe a similar project should be introduced into the 2nd year to allow the students to prepare more for what lies ahead in the final year.
Thursday, October 25, 2007
Client Assigned Project
Summary of Plot
A fly on the move evades the dreaded fly swatter only to be crushed by a can of insect repellent.
Character Ideas
I have been thinking about different possibilities of characters that could fit the role with regards to location and also the purpose of the advert.
Housewife
Maid / Butler
Safari
Mr Muscle type character
With much thought I believe that the best character for this advert is a housewife. I think that the product would sell best if the advert was aimed towards housewife/mother’s.
Character Profile / Actress
I believe the character would be white, middle aged, well dressed of medium build.
I have been putting some thought into finding an actress that would fit the profile. I am going to contact local dramatics groups and put up notices in the Broadway theatre. I’ll then hold some auditions in the 3rd/4th week and then start filming during the end of the 3rd week or the beginning of the 4th.
Another option is recruiting an actress from my hometown in Yorkshire. I have had links with the dramatics groups there, and can think of a couple of actresses that would fit the role.
Location
I’m going to look for a family home and aim to use one with a large kitchen area or conservatory.
An advantage of recruiting an actress from Yorkshire is that I could us my own house as a location. The room I would use is big enough to get appropriate lighting set up and enough space for the camera operator to move around.
Script
The fly is moving flying around the room, twisting and turning moving from one side of the room to the other. The housewife steps into view holding a fly swatter. She swings the fly swatter around the room aiming for the fly, this happens two or three times but the fly is to quick and misses almost certain death.
The fly then lands onto a surface and is suddenly crushed by a can of insect repellent. The screen then goes black all except the insect repellent and the slogan which is in white (to be decided).
Ok so i've been planning away and thinking about who, what, where etc.....but after my tutorial session this morning and seeing how much matt had put into his treatment especially with his casting and location work. I felt as if i'd already began to let myself down.
I also forgot about my crew, and how i'll need 3-4 people within that crew to make it a "polished product" like we've discussed in the tutorials.
I have now applied and put an advertisement up on www.starnow.com which is a casting website for various different productions etc.....I am hoping that from this i'll be able to find myself a suitable actress for the production.
As for location's. I'm completely stumped. If I am going to use a crew i'm going to have to find a nottingham location and a nottingham actress, as most people don't hve the time to spend 2 days out of the city as they all have their own work to be concentrating on! I'm going to totally rethink my actor/location situation and i have also strted to think about changing the plot of the advert completely.
AAARRRRRRRRRRRRRRRRRRRRGGGGGGGGGGGGGGGHHHHHHHHHHHHHHHHH!!!!!!
3rd WEEK BLOODY STRESS!!!!
A fly on the move evades the dreaded fly swatter only to be crushed by a can of insect repellent.
Character Ideas
I have been thinking about different possibilities of characters that could fit the role with regards to location and also the purpose of the advert.
Housewife
Maid / Butler
Safari
Mr Muscle type character
With much thought I believe that the best character for this advert is a housewife. I think that the product would sell best if the advert was aimed towards housewife/mother’s.
Character Profile / Actress
I believe the character would be white, middle aged, well dressed of medium build.
I have been putting some thought into finding an actress that would fit the profile. I am going to contact local dramatics groups and put up notices in the Broadway theatre. I’ll then hold some auditions in the 3rd/4th week and then start filming during the end of the 3rd week or the beginning of the 4th.
Another option is recruiting an actress from my hometown in Yorkshire. I have had links with the dramatics groups there, and can think of a couple of actresses that would fit the role.
Location
I’m going to look for a family home and aim to use one with a large kitchen area or conservatory.
An advantage of recruiting an actress from Yorkshire is that I could us my own house as a location. The room I would use is big enough to get appropriate lighting set up and enough space for the camera operator to move around.
Script
The fly is moving flying around the room, twisting and turning moving from one side of the room to the other. The housewife steps into view holding a fly swatter. She swings the fly swatter around the room aiming for the fly, this happens two or three times but the fly is to quick and misses almost certain death.
The fly then lands onto a surface and is suddenly crushed by a can of insect repellent. The screen then goes black all except the insect repellent and the slogan which is in white (to be decided).
Ok so i've been planning away and thinking about who, what, where etc.....but after my tutorial session this morning and seeing how much matt had put into his treatment especially with his casting and location work. I felt as if i'd already began to let myself down.
I also forgot about my crew, and how i'll need 3-4 people within that crew to make it a "polished product" like we've discussed in the tutorials.
I have now applied and put an advertisement up on www.starnow.com which is a casting website for various different productions etc.....I am hoping that from this i'll be able to find myself a suitable actress for the production.
As for location's. I'm completely stumped. If I am going to use a crew i'm going to have to find a nottingham location and a nottingham actress, as most people don't hve the time to spend 2 days out of the city as they all have their own work to be concentrating on! I'm going to totally rethink my actor/location situation and i have also strted to think about changing the plot of the advert completely.
AAARRRRRRRRRRRRRRRRRRRRGGGGGGGGGGGGGGGHHHHHHHHHHHHHHHHH!!!!!!
3rd WEEK BLOODY STRESS!!!!
Friday, October 19, 2007
PRP Topic - Literature Review
I wish to research and discuss as to whether or not multimedia technology within education has a positive effect on learning and if the use of this technology is an improvement to that of more traditional methods. In this document I shall be researching what tools past and present are used within schools, their advances (i.e. Past – slate and chalk, Present – laptop computer) and what the future holds for education in this digital age.
What’s more effective as a teaching tool, more traditional methods such as the chalkboard introduced in 1801 or the modernised projectors and networked computers that we see in many schools today?
I am going to produce some aptitude tests including things such as memory related questions, mathematics and languages in both traditional and modern methods.
I will evaluate the artefacts by putting them into practice at school’s, college’s and within NTU. I will ask students to complete the aptitude tests and then answer some questions in the form of a questionnaire as to whether the traditional or modern methods were more successful. Along side the test results I should then be able to answer the question.
What’s more effective as a teaching tool, more traditional methods such as the chalkboard introduced in 1801 or the modernised projectors and networked computers that we see in many schools today?
I am going to produce some aptitude tests including things such as memory related questions, mathematics and languages in both traditional and modern methods.
I will evaluate the artefacts by putting them into practice at school’s, college’s and within NTU. I will ask students to complete the aptitude tests and then answer some questions in the form of a questionnaire as to whether the traditional or modern methods were more successful. Along side the test results I should then be able to answer the question.
Monday, October 15, 2007
The year ahead........
I've now been back for a whole week and already there is so much to do! Firstly I am going to talk about the Client Module. This has been seperated into two parts, the first being an assigned project which consists of a 30 second television advert advertising, informing and selling the product, insect repellent. I find this to be a very challenging subject topic and expect to have much fun completing it. I have already began working on ideas which I will pitch to my group on thursday and then hopefully come to a conclusion as to which one I am going to do.
The second part of the client module is a live project. Containing all the aspects of customer and client relations of which a brief will be met. I have found a client based in Harewood, North Yorkshire. It is a financial services company called Godfrey Pearson Limited (http://www.godfreypearson.com). They are currently looking for someone to create them a new identity and multimedia package including website, tv advert, radio advert and much more. More detail will be made in later posts.
Secondly the Personal Research Module. I have had a bit of a rocky start with this module. Finding a research topic really isn't that easy! My initial thoughts was to produce something which discussed the effects on film for different mediums and how the compression rate of that film effected its aesthetic value. I decided against this after discussions with deb and jools as producing artefacts for the research via practice side of the module could prove difficult as it would only be a case of changing a couple of settings when exporting the movie. Hardly a challenge and probably rubbish marks of origonality!
After listening to some of my peers and their ideas in a surgery meeting held by jools last week I now have a better idea of what is being asked of us. I've been looking at technology within education, more so on the mutimedia side of things, such as film and music. How this technology works within education? The advantages of being able to use a multimedia projector instead of a OHP? How the technology helps in different environments such as; in the office, schools (differnt age groups different levels of technology?), medical (children with downs syndrome for instance) and maybe the use of this technology for the rehabilitation of people who have suffered severe trauma from accidents such as a car crash.
There is much information out there on the internet and in the library about this area of research and how it may make a difference in education. I'm in the process of ironing out the finer details of this topic such as what artefacts I am going to produce and how they'll be tested. I'll post that up here once it's done.
Finally SPP3, I have already began looking a job roles and jobs available to see what I should be aiming to do when I finish in 2008. I have a verbal confirmation concerning a 2 week placement working a Sky Sports in London for the Easter break and I am aiming secure another week working with a couple of freelance cameramen nearer xmas/new year.
I have decided that I need to produce an individual online portfolio that is dettached from the Hub available at NTU. It is quite a competitive world out there and i'd rather that when prospective employers are looking at my portfolio they are only looking at my portfolio! So I am currently working on designs and ironing out what software I believe would be the best for me to use. I have only little experience in website design from college level almost 5 years ago. So I am giving myself up until the end of January to complete it as to ensure I don't fall behind in my other modules.
All in all I am glad to be in the 3rd year and I am looking forward to hopefully producing some high quality pieces of work.
The second part of the client module is a live project. Containing all the aspects of customer and client relations of which a brief will be met. I have found a client based in Harewood, North Yorkshire. It is a financial services company called Godfrey Pearson Limited (http://www.godfreypearson.com). They are currently looking for someone to create them a new identity and multimedia package including website, tv advert, radio advert and much more. More detail will be made in later posts.
Secondly the Personal Research Module. I have had a bit of a rocky start with this module. Finding a research topic really isn't that easy! My initial thoughts was to produce something which discussed the effects on film for different mediums and how the compression rate of that film effected its aesthetic value. I decided against this after discussions with deb and jools as producing artefacts for the research via practice side of the module could prove difficult as it would only be a case of changing a couple of settings when exporting the movie. Hardly a challenge and probably rubbish marks of origonality!
After listening to some of my peers and their ideas in a surgery meeting held by jools last week I now have a better idea of what is being asked of us. I've been looking at technology within education, more so on the mutimedia side of things, such as film and music. How this technology works within education? The advantages of being able to use a multimedia projector instead of a OHP? How the technology helps in different environments such as; in the office, schools (differnt age groups different levels of technology?), medical (children with downs syndrome for instance) and maybe the use of this technology for the rehabilitation of people who have suffered severe trauma from accidents such as a car crash.
There is much information out there on the internet and in the library about this area of research and how it may make a difference in education. I'm in the process of ironing out the finer details of this topic such as what artefacts I am going to produce and how they'll be tested. I'll post that up here once it's done.
Finally SPP3, I have already began looking a job roles and jobs available to see what I should be aiming to do when I finish in 2008. I have a verbal confirmation concerning a 2 week placement working a Sky Sports in London for the Easter break and I am aiming secure another week working with a couple of freelance cameramen nearer xmas/new year.
I have decided that I need to produce an individual online portfolio that is dettached from the Hub available at NTU. It is quite a competitive world out there and i'd rather that when prospective employers are looking at my portfolio they are only looking at my portfolio! So I am currently working on designs and ironing out what software I believe would be the best for me to use. I have only little experience in website design from college level almost 5 years ago. So I am giving myself up until the end of January to complete it as to ensure I don't fall behind in my other modules.
All in all I am glad to be in the 3rd year and I am looking forward to hopefully producing some high quality pieces of work.
Monday, January 22, 2007
Directing - Porfolio Exercise 7 Comments on other work
Portfolio Exercise 7 – Notes and comments on viewed pieces of work.
Henry Cole – Sickend Garden
Grey/Slow moving, not much understanding of what is happening within the 10 shots.
There wasn’t any audio when we first watched the Sickend Garden I assumed that the sounds would have been quite eerie with sound effects such as rustling leaves and crunching of leaves. Second time round watching the movie the sound had been fixed and found that there was a heavy metal/rock sound track over the shots. Very unexpected.
Todd Gledhill – After Death
Abstract with animation within the shots camera movement was good, showing the pixelated shot zooming out from the animated shot to the original image of the dog. Again there was no audio on the original viewing however second time round, the audio was very fitting for a film featuring death.
Blaise Hure
Good story being followed, well composed, good sound/shots/lighting. First impressions that is was very dark but I decided that it all fitted in quite well, showing the wake up from darkness to light.
James Wolley
First impression was, ‘not another morning lest get out of bed and make breakfast film. However the making of an edam sandwich in a dream, made the film a lot more interesting and amusing. The audio track was well composed and fitted well to the selection of shots used.
Henry Cole – Sickend Garden
Grey/Slow moving, not much understanding of what is happening within the 10 shots.
There wasn’t any audio when we first watched the Sickend Garden I assumed that the sounds would have been quite eerie with sound effects such as rustling leaves and crunching of leaves. Second time round watching the movie the sound had been fixed and found that there was a heavy metal/rock sound track over the shots. Very unexpected.
Todd Gledhill – After Death
Abstract with animation within the shots camera movement was good, showing the pixelated shot zooming out from the animated shot to the original image of the dog. Again there was no audio on the original viewing however second time round, the audio was very fitting for a film featuring death.
Blaise Hure
Good story being followed, well composed, good sound/shots/lighting. First impressions that is was very dark but I decided that it all fitted in quite well, showing the wake up from darkness to light.
James Wolley
First impression was, ‘not another morning lest get out of bed and make breakfast film. However the making of an edam sandwich in a dream, made the film a lot more interesting and amusing. The audio track was well composed and fitted well to the selection of shots used.
Subscribe to:
Posts (Atom)